Today I completed reading this book. I have read previous two books of Chetan but did not find this one interesting. This is my rating for these books.
Five Point Someone > One night at a call center > Three mistakes of my life.
One thing which I appreciate about Chetan's writing skill is the way he discribes the beauty [;)]. Truly mind blowing. It appears like I am reading my own thoughts.
The missing piece between connection and conversion
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Emotion gets attention.
Authority earns respect.
Relatability builds connection.
But credibility is what makes people feel safe enough to take action...
3 days ago
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